Newsletter issue: January 2016

Anna Esaki-Smith
Editorial Director
Education Intelligence British Council
Dear colleagues:

As this is our first newsletter for 2016, and with the Lunar New Year beginning on 8 February, the Education Intelligence team would like to take this opportunity to thank you for your support and interest in our research. We hope, in the next year, that our portfolio continues to provide you with the data and analysis you need to stay competitive in an increasingly dynamic and nuanced marketplace.

One of the reports we are publishing this month is Inside Guide: Morocco. While our popular Country Briefs often take centre stage in terms of overall interest, we've found that our Inside Guides provide a more focused examination of a growing market of interest. So far, we've covered Colombia, Chile, Kenya, Trinidad and Tobago, among other countries, and while some of these markets 'graduate' to become Country Briefs, getting in early can give you an advantage. So please take a look!

As we head into the Year of the Monkey, and further into 2016, we wish you the best of luck in all your endeavours. 

Kung Hei Fat Choy!

Anna Esaki-Smith
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Revelations & realities: new research rnr

With a large young population and promising economic growth, Morocco offers opportunities for recruiting students to study abroad and for education experts to support reform efforts and improve practices. This Inside Guide examines Morocco, providing an overview of key trends as well as insights on how to capitalise on potential higher education opportunities.

This report builds on previous British Council forecasting work and focuses on extended projections of key international student mobility indicators, supplemented by an examination of how academic, economic, socio-cultural and political factors affect existing and predicted mobility patterns. Research is based on a sample of the 50+ largest higher education markets from a domestic enrolment and outbound mobility perspective.

This report provides an overview of government policy and the institutional framework for skills delivery, with intelligence on market size, structure, and the quality and scale of TVET services currently available in the country. The challenges and opportunities for international training providers, suppliers and educators in this dynamic market are also examined. 
News alerts newsalerts

From geopolitical upheaval to marketing innovations, a variety of factors help steer the global landscape of international education each year. The PIE News examines the factors that might influences trends in 2016. 

In India, traditional gender roles largely determine the division of labour, with the presence of women in the workforce disproportionately lower than that of men. In recent years, female participation in the workforce has declined even further, particularly in rural India, despite advances in education. Claflin University will partner with the University of Calcutta to promote female entrepreneurship in West Bengal, India, by creating training programs on the fundamentals of business.

While Generation Z values education, they will enter university with an aptitude for technology and a history of independent learning. In addition, with the advent of social media, they have incorporated online platforms into their lives that have impacted the way they learn and their expectations. So, what are the educational goals of this generation?

A college or university's website is still the number one research resource for prospective students according to the higher education marketing website, Higher Education Marketing (HEM). In a recent blog, HEM highlights some of the necessary features of an institution's website to help inform decisions that result in the best return on investment.

National Student, a UK publication, lists the 20 most international universities across the globe, and higher education institutions in the US fail to make the grade. In fact, some universities that come out on top of other world rankings don't even crack the top 200. 

In a study of video diaries submitted by 20 students participating in their first semester of online courses, researchers from Ireland, Australia, and England have identified soft factors that influence student motivation.

Spotlight - the latest news and views sl

Mexico has the second largest economy in Latin America and is the eleventh most populous country in the world. Find out more about this month's country of interest.
William Lacy
Dr. William Lacy has authored six books on topics ranging from education, science policy and biodiversity. Most recently Professor of Sociology in the Department of Human Ecology and Vice Provost for University Outreach and International Programmes at the University of California, Davis, Dr. Lacy managed the campus' extensive international initiatives. A Cornell University Bachelor of Science graduate, Dr. Lacy has an MA in Higher Education Administration from Colgate University, and an MA and a Ph.D. from the University of Michigan. 
What is your favorite conference and why?
The most important conference over the last dozen years has been the Association of International Education Administrators. It brings together senior international higher education leaders in a setting and format that allows for significant discussions. Sessions are organised around key issues addressed at a strategic level, and often include lessons learned and recommendations for action. Finally, the keynote speakers are informative and knowledgeable, and stretch the audience to think creatively.
What is your current country of interest and why?
While I have studied and written about higher education in the US, Brazil, India, Japan, and Germany, my current interests are focused on Australia, which has been a leader in internationalising its universities. I am spending a sabbatical year studying the issues and challenges facing the Australian higher education system through the eyes of its leaders and hope to provide some helpful suggestions for strengthening and enhancing the system.
What is your greatest challenge?
Living a productive and satisfying life that includes making a positive impact on the people with whom I live as well as the institutions and communities where I work and reside has always been my greatest challenge.
What keeps you up at night?
Trying to address the various challenges in my family life, work, and community broadly defined. Sometimes it is the excitement of planning the next great adventure. 
What's your guilty pleasure?
One of my current favourite pleasures is to visit wineries around the world, learn their history, sample their wines and meet the people that make the winery work. An added bonus is when I meet UC Davis alumni who are winemakers. While in Australia, I have visited over twenty wineries in five different states. Despite my strong bias for California wines, I can testify that Australia continues to produce many outstanding wines.
......that the British Council projects China to continue being the primary supplier of international students globally in 2025, followed by India, Nigeria, Germany and Saudi Arabia?

Find out more from our report, EI Feature - The shape of international education to 2025.

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